Are you looking for the best way to invest in connected TV (CTV) programmatic advertising? A GroupM estimate shows that 2024 global ad spend hit $1 trillion a year ahead of schedule, driven by the CTV programmatic boom. The Polaris Market Research and SEMrush studies back this growth in the…
Are you looking to maximize your TikTok ad campaigns? A 2023 SEMrush study reveals key stats like 60% of marketers struggling with placement – level bidding data and 68% using partner network ads. Industry authorities such as Google Analytics and TikTok’s internal data back the importance of informed ad placement.…
Are you looking to skyrocket your TikTok success? A recent SEMrush 2023 Study, along with insights from TikTok and WARC 2022 Marketer’s Toolkit Survey, shows the power of strategic marketing on this platform. Dive into our premium buying guide to discover the difference between Premium vs Counterfeit Models of TikTok…
In today’s highly competitive digital advertising world, choosing the right ad pricing model on TikTok is crucial for your business’s success. According to a SEMrush 2023 Study, understanding the difference between TikTok CPC and CPM can make or break your ad campaigns. Varos has analyzed data from thousands of campaigns…
Looking to skyrocket your TikTok ad performance? Discover the ultimate buying guide to A/B test tools and ad creative testing frameworks! A SEMrush 2023 study reveals that businesses using A/B testing on TikTok ads can see up to a 30% increase in conversion rates and those with ad creative testing…
In today’s competitive LinkedIn marketing landscape, mastering dark post techniques can be a game – changer for your brand. A 2023 SEMrush study reveals that targeted dark post campaigns can skyrocket conversion rates by up to 30%. Compared to counterfeit strategies that lack precision, a premium dark post approach offers…